Slogan

Spreading the future of music today

 

Vision

To be known as a proponent of new Filipino musical talents and to inspire the world through original Filipino music

 

Mission

To discover and assist new Filipino musical talents and provide a springboard for their musical careers in the creative economy

 

Guiding Principle

Understand, manage and cultivate creative thinking with passion and persistence

 

Core Values

 

Two Steps Ahead

- To drive dynamic evolution in the music industry through innovative business approaches, progressive thinking and a determination to bring about change for the better.

Quality, Professionalism and Excellence

- To insist on uncompromising quality, utmost professionalism and excellence in business practices within the partnership and in dealing with clients.     

 

Cater to Consumer Needs

- To create products and services that cater to the needs and lifestyles of consumers of music entertainment.

 

Discover, Develop and Promote

- To discover and develop fresh musical talents and to promote such talents in all possible venues, including commercial settings.

 

Confidence and Trust

-To build client and consumer confidence in the company as well as lasting goodwill through relationships based on trust and respect.